tiger balm

THE TIGER BALM PHILOSOPHY


Tiger Balm aims to deliver health and well being through proven oriental wisdom. Our belief is that that no one should be constrained from leading a full and active life because of aches, pains and everyday discomforts.

With over 100 years of proven success in almost 100 countries, Tiger Balm’s world renowned ointment, is being customized into a range of formulations that suit your specific needs, be it headaches and cold, rheumatic or arthritic pains, or muscle strains and pains. Tried, tested and trusted by generations, rest assured that whatever your age or lifestyle, Tiger Balm has a remedy made with you in mind.

HERITAGE WE ARE PROUD OF


Tiger Balm has risen from the ancient courts of Chinese emperors to worldwide prominence. It all began when Aw Chu Kin, a Chinese herbalist working in the Emperor’s court, left China and set up a small medicine shop called Eng Aun Tong in Rangoon in the late 1870s, where he would make and sell his special ointment that was effective in relieving all kinds of aches and pains. When Aw Chu Kin died in 1908, he left his business to his two sons Aw Boon Haw (meaning ‘gentle tiger’) and Aw Boon Par (meaning ‘gentle leopard’). They took the business to Singapore and successfully sold their ointment to surrounding countries like Malaya, Hong Kong, Batavia, Siam and various cities in China. Aw Boon Haw was the marketing genius who named the product Tiger Balm. Tiger Balm has since been immortalized as one of the world’s best-known pain-relieving formulations. The rest as they said, was history.

rebranded tiger balm logo